Whole bean coffee is one of the best ways to ensure that you are getting the freshest, most flavorful cup of coffee possible. Coffee beans lose their flavor and aroma quickly once they are ground, so buying them in whole bean form allows you to grind your own just before brewing. There are numerous benefits to buying and using whole-bean coffee, such as better flavor, greater control over strength, and longer shelf life.
When you buy whole-bean coffee versus pre-ground, you will have much more control over how strong or weak your brew comes out because you can determine how fine the grind is. This means that if someone in your household prefers an extra bold cup while another prefers something milder, it’s easy to make everyone happy by adjusting the grind size accordingly.
A major benefit of buying whole bean coffee is that its flavor and aroma will last longer than pre-ground varieties. The oils from freshly roasted beans remain intact until you grind them yourself just before brewing. This helps to preserve its unique flavor profile and ensures that every cup you brew tastes just as good as the last one.